Paid Media Specialist

Employer based in · Remote

Hiring talent from: all countries

Paid Media Specialist (VA4) Campaign Strategy & Management - Plan, execute, and manage paid ad campaigns across Meta (Facebook, Instagram), Google (Search, Display, YouTube), and Amazon Ads. - Work closely with the creative and video production teams to ensure ads align with brand voice, storytelling style, and campaign objectives. - Develop full-funnel advertising strategies from awareness to conversion that integrate seamlessly with organic and video content. Optimization & Performance - Continuously monitor, test, and optimize campaigns for key performance indicators (ROAS, CPA, CTR, engagement). - Implement A/B testing for creatives, copy, targeting, and landing pages. - Manage and allocate ad budgets effectively across platforms to achieve optimal ROI. Reporting & Insights - Build and deliver performance reports that translate data into actionable insights. - Communicate campaign results and strategy recommendations to account managers and clients. - Stay current with industry trends, algorithm changes, and platform updates. Collaboration - Partner with creative strategists, videographers, and content producers to develop impactful ad assets. - Contribute to brainstorming sessions and creative briefs from a performance marketing perspective. - Support the strategy team with data insights to inform campaign direction and content strategy. Experience and Proficiency Excellent English communication skills (written and verbal) All things meta ads , google ad platform, and amazon ad platform. And also any other platform that has to do with running paid ads. Have experience managing paid ad campaigns across Meta, Google, and/or Amazon Ads. Strong understanding of paid social and performance marketing principles. Experience working with creative agencies or brands focused on storytelling, video, or content marketing. Proficiency with Google Ads Manager, Meta Ads Manager, and Amazon Advertising Console. Analytical mindset with experience in Google Analytics, Data Studio, or similar reporting tools. Creative thinker with an eye for compelling visuals, hooks, and storytelling.  Working Hours: Part Time Monday to Friday - 9:00 AM - 1:00 PM EST  Pay: $3-$5/hr. -** open to all types of candidates  Start Date: ASAP  Personality Requirements: Has growth mindset Motivated Positive Direct Self-sufficient Organized Detail oriented Proactive Resourceful  VA Communication Tools: Work Email Slack  NOTES: PLEASE SEND THE RESUME, DISC PROFILE AND SAMPLE WORKS/PORTFOLIO OF THE CANDIDATES BEFORE THE INTERVIEW