Digital Marketing Specialist

Employer based in · Remote

Hiring talent from: all countries

• Digital Marketing Specialist (VA1)• Digital Marketing & Ad Campaign Management • Set up, execute, and monitor Meta and Instagram ad campaigns targeted at engaged couples • Create promotional ad assets and short-form ad video snippets using provided raw footage • Assist in maintaining and aligning Instagram profile visuals and website presentation with industry benchmarks • Secondary / Additional Tasks • Assist in qualifying incoming ad leads and responding to initial customer inquiries • Assist with coordinating client consultation calls and managing calendar scheduling • Assist with post-production tracking by following up with overseas video editors regarding timelines and review statuses via email or DMs • Preferred Experience & Qualifications• Strong English communication skills (written and verbal) • Should have digital marketing or social media advertising experience either from a corporate setup or as a VA **IMPORTANT • Proven experience in running and optimizing Meta and Instagram ad campaigns **IMPORTANT • Basic short-form video editing skills to cut together promotional ad snippets **IMPORTANT • Proficiency in any graphic design tools such as Canva or Adobe Creative Cloud • Familiarity with CRM or lead tracking tools like HoneyBook is a plus • Preferred Traits & Personality• Organized • Proactive • Self-starter • Detail-oriented • Outgoing / Personable • Analytical • Creative • Strong communicator • Collaboration Hours• Tuesday to Saturday • 11:00 AM to 3:00 PM EST (20 hours/week) • Part-time to start and could grow into a full-time role after 3 months • Compensation Range• $5/hour and up • Performance-based bonuses offered per booked wedding/revenue milestone • Communication Tools• Work Email • WhatsApp • Target Start Date• ASAP • Final Interview Schedule• To be coordinated by the Fulfillment & Admin Team • Zoom Recording Link• Romie Decosta - Onboarding • Important Notes• Client & Business Profile: Romie Decosta owns RT Films, a high-end wedding videography business offering video production services for couples. • Schedule Flexibility Note: The client requested a Tuesday through Saturday shift from 11:00 AM to 3:00 PM EST to align with weekend client inquiries, with flexibility in spreading out the 20 weekly hours as long as Sundays remain off. • (Performance Bonuses): The client intends to offer performance-based bonuses or revenue share per booked wedding as marketing campaigns scale. • (Course Access): The client will grant the VA full access to a specialized $7,000 wedding videography marketing course to guide campaign strategy and asset creation. Schedule notes: To be coordinated by the Fulfillment & Admin Team